Announcements

Now Open: Gelson's Toluca Lake

2026-01-01

Gelson’s Toluca Lake: A Boutique Grocery Experience in a Charming Neighborhood

Toluca Lake welcomes an exciting new chapter in grocery shopping with the opening of Gelson’s small-format store on Riverside Drive on January 28, 2026.

Located at the corner of Riverside Drive and Mariota Avenue, Gelson’s Toluca Lake is more than just a market—it’s a thoughtfully designed community hub that reflects the charm and sophistication of its surroundings. 

A Neighborhood Rich in Character

Toluca Lake, California, is known for its tree-lined streets, historic homes, and proximity to entertainment landmarks like Warner Bros. Studios and Bob’s Big Boy. The area blends old Hollywood glamour with a modern, family-friendly vibe, making it the perfect setting for Gelson’s latest concept.

A Small-Format Store with Big Features

Gelson’s Toluca Lake is the vibrant centerpiece of dynamic mixed-use development. Spanning 10,000 square feet, Gelson’s brings signature quality and convenience to the heart of the neighborhood. Above the store, 37 thoughtfully designed studio apartments offer modern living with direct access to premium shopping and dining. This unique blend of residential and retail space creates a lively, walkable community hub in one of L.A.’s most desirable areas. Here are more fantastic features of Gelson's Toluca Lake: 

  • Self‑checkout stations for fast, convenient grocery trips
  • Curated wine cellar featuring local, exclusive, and hard‑to‑find selections
  • Fresh On‑the‑Go options for food lovers in a hurry
  • Hot food bar with freshly prepared, chef‑crafted meals
  • Service kitchen creating gourmet salads and seasonal entrées
  • Roman‑Style Pizza Counter serving made‑to‑order slices
  • Hand-Scooped Thrifty® Ice Cream Counter with nostalgic, made‑fresh favorites
  • Full‑Service Coffee Bar offering artisan breads, pastries, and desserts
  • Floral department with seasonal arrangements, bouquets, and gifts
  • Poke bar, full meat and seafood counters, and an abundant selection of fresh produce and organic groceries

Designed for the Community

One of the store’s most unique features is its full-service coffee bar for morning coffee and breakfast—perfect for commuters and early risers. By midday, the store transforms into a casual lunch spot with seating, and in the evening, it becomes a relaxed neighborhood gathering place.

Smart, Sustainable Shopping

Gelson’s Toluca Lake also reflects the brand’s commitment to sustainable grocery shopping and innovation. Through a partnership with Upshop, the store uses AI-powered inventory tools to reduce food waste and improve forecasting, ensuring shelves are stocked efficiently while minimizing environmental impact.

A New Standard for Grocery Retail

With convenient street-level parking and a design that blends modern architecture with warm, natural materials, Gelson’s Toluca Lake isn’t just a grocery store—it’s a vibrant part of the community. Whether you’re grabbing a quick bite, picking up dinner, or enjoying a glass of wine with friends, this location offers a fresh take on everyday shopping.